Due Diligence
Supermarket location study
Study of consumer habits for the establishment of supermarkets
1 min
Secteur :
Large distribution
Zone géographique :
Type(s) d'intervention(s) :
Consumer survey
Geolocation
Restructuring distribution network
CHALLENGES AND OBJECTIVES
- Consumer habits
- Purchasing power in the catchment area
- Mapping the competing offer
- Modeling the commercial potential of the store
IMPACT
Identifying optimal locations by format<
Recommendation on the offer
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