Digital banking in Ivory Coast

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Digital financial services sector: a fast-growing sector

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Ivory Coast has seen its digital financial services market grow remarkably in recent years. In 2010, only 3% of Ivorians had access to the internet, and this rate rose to over 70% in 2021.
The latest results recorded in the sector point to great prospects for players who have ridden the wave of digitalization but also threats for those who have not jumped on the digitalization bandwagon in progress. Digital technology has revolutionized financial services, banks have found themselves at the crossroads between choosing to integrate them or resolving to disappear.

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This study is the result of meticulous documentary research and a field survey involving more than 1,000 households in the city of Abidjan and mystery surveys among the main financial services institutions.

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TABLE OF CONTENTS

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• Macroeconomic Review
• Regulatory framework
• Electronic Money Establishments Market
• Fintech market
• International Transfer Market
• Deep dive into digital banking
• Customer insights on digital banking
• Challenges and perspectives of digital banking

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